Maximum Ride - Kids who can fly
“Maximum Ride is a series about a group of children who can fly. To launch the latest book, we created a large ground decal that showed Aucklanders what it was like to stand on the edge of a building and jump.”


Cobra iBanter
iPhone app by Poke:
“Cobra is a burp-light beer. Which means that whilst your on a session you can go on chatting without being interrupted by gassy interjections. Leading to enhanced banter-potential.
So we thought we’d go a bit further and create an iPhone app that allows you to be a banter-master even if you’re not blessed in the wit department.”
Tweenbots

“Tweenbots are human-dependent robots that navigate the city with the help of pedestrians they encounter. Rolling at a constant speed, in a straight line, Tweenbots have a destination displayed on a flag, and rely on people they meet to read this flag and to aim them in the right direction to reach their goal.”
Cassette Art
Wordlocks

Real-life Photoshop
Nice ad for a software dealer:

DNA self-portrait

via QBN
Matching souvenirs to their locations

More at Michael Hughes’ Flickr Photostream
Farmers Market Advertising
Great concept - a simple idea that works so well in an environment that will best reach the target audience.

Dreams of Flying
Brilliant photos by Jan von Holleben that bring kids’ fantasies to life:






